Stop Losing Money to Broken Shopify Tracking
You're running ads, optimizing your store, and investing in growth—but if your analytics are broken, you're flying blind. Missing purchase events mean wasted ad spend, broken attribution, and inaccurate ROI calculations.
The problem: Shopify's Customer Events API, consent mode v2, and server-side tracking are complex. One misconfiguration and your purchase data disappears. Manual debugging takes hours, and by the time you notice the issue, you've already lost days of critical conversion data. What you need: A system that validates your tracking in real-time, alerts you the moment something breaks, and automatically fixes common issues before they cost you money.Why TrackGuard for Shopify?
TrackGuard is a server-side tracking relay and validation tool built specifically for Shopify merchants who can't afford broken analytics.How It Works
- Event Validation: Every purchase, add-to-cart, and conversion event is validated before reaching GA4 or ad platforms
- Real-Time Alerts: Get notified instantly when tracking breaks (Slack, email, or SMS)
- Automatic Fixes: Missing parameters, consent mode issues, and duplicate events are handled automatically
- Server-Side Relay: Events are sent server-side, bypassing ad blockers and browser restrictions
- Historical Backup: All events are logged, so you can backfill data if tracking was down
Key Benefits
- Never miss a purchase event: Server-side relay ensures 99.9% delivery even with ad blockers
- Consent Mode v2 compliant: Automatic consent handling for EU/UK privacy regulations
- Save hours of debugging: Real-time validation catches issues before they become problems
- Better attribution: Accurate data means better ROAS on Facebook, Google, and TikTok ads
- No code required: Installs in 5 minutes via Shopify app
TrackGuard vs. Alternatives
| Solution | TrackGuard | Manual Debugging | Generic GTM Setup |
|---|---|---|---|
| Setup time | 5 minutes | 2-4 hours | 1-2 hours |
| Server-side tracking | ✅ Built-in | ❌ Complex setup | ⚠️ Requires technical knowledge |
| Real-time alerts | ✅ Instant | ❌ None | ❌ None |
| Event validation | ✅ Automatic | ❌ Manual | ⚠️ Requires custom code |
| Consent mode v2 | ✅ Handled automatically | ❌ Manual configuration | ⚠️ Manual configuration |
| Cost per month | $49-$199 | Free (but costs time) | Free (but requires developer) |
| Best for | Merchants who need reliability | Small stores with technical expertise | Developers with GTM experience |
Who Is TrackGuard For?
TrackGuard is designed for:
- Shopify stores running paid ads (Facebook, Google, TikTok) who need accurate ROAS
- Merchants with $10k+ monthly revenue where broken tracking directly impacts profit
- Stores in EU/UK that must comply with consent mode v2 regulations
- Anyone who's lost conversion data and can't afford for it to happen again
- Teams without a dedicated developer who need a plug-and-play solution
If you're still building your first store or only get a few orders per week, manual debugging may be enough. But if tracking failures cost you hundreds or thousands in wasted ad spend, automation pays for itself immediately.
Pricing
Starter: $49/month- Up to 10,000 events/month
- Real-time validation
- Email alerts
- 30-day event history
- Up to 50,000 events/month
- Slack/SMS alerts
- 90-day event history
- Priority support
- Unlimited events
- Custom validation rules
- 1-year event history
- Dedicated account manager
All plans include a 14-day free trial with no credit card required.
Get Started in 5 Minutes
Setting up TrackGuard takes less time than debugging a single tracking issue:
- Install the Shopify app from the Shopify App Store
- Connect your GA4 property (paste your Measurement ID)
- Enable server-side relay (one-click toggle)
- Test with a sample order (we'll walk you through it)
- Set up alerts (Slack, email, or SMS)
That's it. Your tracking is now monitored 24/7.
Ready to Fix Your Tracking?
Stop losing conversion data. Stop guessing if your analytics are accurate. Start tracking every purchase, every time.
14-day free trial • No credit card required • Setup in 5 minutes
FAQ
Do I need to remove my existing GA4 setup?
No. TrackGuard works alongside your existing Customer Events or GTM setup. It validates and relays events server-side but doesn't interfere with client-side tracking.
Will this slow down my store?
No. TrackGuard runs entirely server-side after the page loads, so there's zero impact on store speed or customer experience.
What happens if TrackGuard goes down?
Your existing client-side tracking continues to work normally. TrackGuard is an additional layer of reliability, not a replacement.
Can I export event data?
Yes. All plans include event export via CSV or API. This is useful for backfilling data or migrating to another analytics platform.
Do you offer custom integrations?
Scale plan customers can request custom integrations with other analytics platforms (Segment, Mixpanel, etc.) or internal data warehouses.
Affiliate Disclosure: We may earn a commission if you purchase TrackGuard through our links, at no extra cost to you. We only recommend tools we've personally tested and believe provide real value to Shopify merchants.
Still not sure? Read our full guide on debugging Shopify tracking issues or contact us for a free tracking audit.